This massive present continues to be launched within the type of video, however it’s as brilliant as ever.
As a result of the Grand Palais, which has been used as a launch place for a very long time, is being closed for renovation, Virginie Viard, the artistic director of Chanel’s boutique division, revealed to us the thriller of a brand new season launch venue with a very totally different style-Castel Membership. This can be a place composed of many salons, spiral staircases, and bars.
Right here, the fashions are sporting the brand new season 2021/22 autumn and winter high-end ready-to-wear sequence, pacing gracefully at the hours of darkness.
The fashions had been staging a present for themselves, strolling from room to room, staggering up the steps, leaving their coats within the cloakroom, and going upstairs to alter.
They had been lit by lights, and the model new CHANEL objects got here into view.
Heat brown, black, grey and white are nonetheless the primary tone, with pink, pink purple, navy blue and yellow interspersed so as to add vitality to the entire sequence.
Subsequent, with the brand new launch of this season, let VOGUE type out for everybody, what modern components will the brand new season CHANEL carry:
01.
Virginie Viard’s press convention in reminiscence
As you realize, for CHANEL, even the placement of every present is sufficient to arouse the expectations of trend followers.
So, what’s attention-grabbing is, why is it the Castel membership this time? What’s the deep that means behind this?
Castel Membership, based by Jean Castel within the Sixties. It may be mentioned that it represents the epitome of Parisian nightlife. Celebrities like Françoise Hardy, Françoise Sagan, Amanda Lear and Mick Jagger are its loyal followers.
In fact, in our dialog, Virginie Viard described her thought of selecting this place on this method——
“I wish to stroll by means of it, I prefer it It is like a house model. Fashions can change garments and make up right here, it is like having a women’ evening at residence collectively, very sensual.”
“Identical to Carl as soon as described to me convention.”Sure, it’s the charming 70s.
So on the press convention, we are going to see such a scene:
Behind the bead curtain , the ladies are making use of lipstick in entrance of the mirror, twiddling with their hair and equipment, making closing preparations for the discharge.
The music begins, and the sleek women in basic CHANEL kinds Strolling right into a black door one after one other.
Then, Virginie Viard’s design language completely reproduced that extraordinarily charming and beautiful period .
02.
Chanel’s Contrasting Components
How do you perceive the design language this time?
“I like contrasting components, so , I need to current winter works with a way of quantity in a small house. “
——Virginie Viard used this sentence to explain the model of the entire present.
And she or he additionally handed in an ideal reply sheet, Each single product on the present is filled with inspiration introduced against this.
The distinction of colours, the distinction of sunshine, the sense of thickness and lightness, the connection between supplies and works Contrasts are all over the place.
And these are essentially the most eye-catching components of CHANEL within the new season.
To begin with, it’s the ski vacation model.
For instance, everybody ought to have seen that boots have develop into the mainstream of this season, and curly fur boots are essentially the most iconic of them However Virginie Viard highlights the ingenuity in materials distinction, breaking the comparatively cumbersome impression of any such boots.
There are additionally two-tone down boots and boot shafts It may be disassembled by means of the zipper and remodeled into silver high-heeled ankle boots that may be worn straight to bounce.
The colourful Norwegian sweaters develop into eye-catching objects. They are often worn with quick skirts or fluffy and informal bubbles Trousers.
Workwear-style ski fits and down jackets are all interpreted with CHANEL’s most basic diamond quilting, which is basic but modern.
Secondly, the 70s model.
Extra exactly, it’s a very cool Parisian trend that has continued from the Seventies to the current.
The Castel membership is paying homage to the swinging 70s. Quick tops, particularly miniskirts, grew to become probably the most modern outfits on the time. So within the arms of Virginie Viard, miniskirts are matched with numerous objects, making a rigorous Elegant model injects a contact of vitality, in order that the woman can exhibit her charming legs.
The garments and skirts are additionally coated with sequins, including a contact of rock and roll to the magnificence.
Even supermodel Rianne van Rompaey, who was the finale, placed on a golden lengthy trench coat.
Jewellery can also be a spotlight. The slender pearl strap, matched with the layered lengthy necklace, makes the jewellery part of the garments, with a contact of informality in luxurious.
When it comes to purses, there are rhinestone onerous night baggage that may be worn like a protracted necklace, or plush and small chain baggage, that are beautiful and sensible.
When it comes to collocation, distinction and mix-and-match kinds are extra snug. The entire sequence may also clearly see the shadow of Stella Tennant.
CHANEL 1997 Spring/Summer time Superior Prepared-to-Put on
Photographer: Karl Lagerfeld
“I like to combine and match every thing, which could be very reflective of Chanel’s model.”
Within the new sequence, Virginie Viard nearly at all times combines thicker tweed and lightweight The chiffon is certain collectively. The basic tweed jacket additionally has a brand new interpretation, it has been endowed with new vitality.
As she defined, the inspiration got here from the legendary model of the late Stella Tennant, CHANEL’s muse for a few years.
A males’s black shirt with a white collar and cuffs in a navy blue lamé swimsuit, a knitted jumpsuit adorned with iridescent yarns and a tweed kilt… These can all see the indelible impression that Stella Tennant has left on the historical past of Chanel.
Virginie Viard was additionally impressed by CHANEL’s 1994 autumn assortment. In that season, Karl used very apparent phantom fur fits and coats to create a A really totally different and critically acclaimed design on the time, Virginie Viard reimagined the items in black, white and pink wool, shearling, a nod to Karl and the historical past of Chanel.
03.
Inez & Vinoodh and Chanel
This time, Virginie Viard nonetheless invited the photographer duo Inez & Vinoodh to create a A sequence of video works that play with the contrasting components that Virginie Viard loves.
For instance, we obtained the invitation reward field of CHANEL 2021/22 autumn and winter superior ready-to-wear sequence launch a number of days in the past, which got here from them and Virginie Viard.
This time the invitation CHANEL could be very distinctive. The Dutch pictures duo remotely photographed ten Chanel model ambassadors, together with: singer Angèle, actress Margaret Qualley, Whitney Peak, Victoria Music and Nana Komatsu, music producer Caroline de Maigret, supermodel Liu Wen, singer Jennie Kim, G-Dragon and mannequin and musician Soo Joo Park.
And our field comprises Angèle, Caroline de Maigret, Music Qian, Liu Wen and Jennie Kim.
Inez & Vinoodh are a well-known photographer duo from the Netherlands. They’ve been working collectively since they met in 1986. They’ve created and recorded many basic footage about artwork and trend .
As for the cooperation between Inez & Vinoodh and CHANEL, it has really been associated for a while.
For instance, they filmed the 2021 /22 Autumn/Winter superior ready-to-wear sequence promotional blockbuster, the fashions stroll by means of the streets, with a sort of chilly magnificence that’s out of actuality.
TheyThe backstage of the present was additionally filmed: Within the movie, mannequin Lola Nicon seems behind a beaded curtain to the tune “Do You Know The place You are Going To” by Diana Ross, like a retro actress.
By the best way, Lola Nicon is a new-generation supermodel that CHANEL and Virginie Viard like very a lot. You could nonetheless bear in mind how the closing bride on a white horse was within the CHANEL 2021 spring and summer time high fashion sequence Shock everybody with this final magnificence and romantic temperament.
Let’s return to Inez & Vinoodh. As early as final 12 months, they shot the 2021 spring and summer time superior ready-to-wear sequence promotional marketing campaign for CHANEL.
This sequence of trailers had been additionally shot by the duo, they even moved Los Angeles into the Grand Palais in Paris, and the Sacred Coronary heart Cathedral stands within the On the Hollywood Hills, CHANEL changed the enduring Hollywood mild signal, with excessive surrealism.
Additionally they invited Charlotte Casiraghi, Princess of Monaco, to shoot a blockbuster industrial, shuttling below the Principality of Monaco, touring between day and evening.
“Is she actual, or is it only a glimpse, and doesn’t belong right here? She completely presents our play on the intersection of actuality and goals.”
——Through the taking pictures, the pictures duo defined street.
At this second, let’s give it some thought once more, is not actuality and fantasy simply essentially the most stunning factor that CHANEL weaves for us?