In view of the national confinement order in France, this big show was released in the form of a video, but it is still very bright.
For example, CHANEL chose a promenade in the castle as the runway for this press conference, the ground with black and white checkered pattern, as seen in the video Looks like a life-size board game.
The models wore the new season’s Haute Métiers d’Art series, pacing gracefully under the gentle light, and each beautiful single product caught the eye.
This press conference is a bit special. There is only one audience in the whole show—the familiar Kristen Stewart.
It’s okay not to be able to experience this beautiful press conference in person, why not let VOGUE guide you to interpret the beauty:
The wonderful significance of the CHANEL advanced handicraft workshop lies in: combining dozens of handcrafts under CHANEL The exquisite craftsmanship of the workshop is concentrated.
So every single product on the show can be called “heavy industry”.
The inspiration for this show comes from Renaissance women. The reason why I chose to hold a show at Chenonceau Castle is also because many legendary women of the Renaissance lived here.
For example, the second lord of the castleQueen Catherine de’ Medici, also known as the Queen of the Renaissance, her favorite lace ruffled collar appeared on the show in a lighter and more modern way.
At the same time, you will see a lot of black items this season, which is also related to Queen Catherine.
Because after the death of Henry II, Queen Catherine only wore black. This solemn and elegant color is also full of new ideas under CHANEL.
For example, this open black velvet long coat is reminiscent of the heroine in the movie “The Bride in Black”. The galaxy-like starlight shines in it.
The classic black coat has also been reinterpreted, and the details interspersed in it give it a new vitality.
The layering of different textures and textures also adds a sense of layering to the deep black, and the wearability is perfect.
This season, you can still watch To many grid elements, this is also one of the elements that often appear in Queen Catherine’s clothing, and it is also a tribute to CHANEL’s classic diamond pattern.
The jewelry of this season is also a highlight. All kinds of gems and pearls are hidden in the hair, pouring down from the neck, making the jewelry a As part of the clothes, there is a sense of casualness in the luxury.
Of course, these final and perfect presentations are inseparable from the exquisite craftsmanship of the CHANEL Advanced Workshop, and the exquisite details are amazing.
The black just mentioned is carefully crafted in Lemarié Camellia and Feather Decoration WorkshopCreate a blossoming camellia that seems to be blooming in the dark night, very vivid.
The simple dresses and coats actually hide exquisite double C and camellia patterns, telling the charm of high fashion.
You can also see a lot of jewelry elements on the bags of the new season. A sparkling work of art.
The high-heeled shoes made by Massaro shoe workshop, rhinestones and sequins simulate the texture of tweed, making every step of the model shine.
Under the new theme, creative director Virginie Viard also mentioned the concept of mix and match.
“I like to mix and match everything, renaissance and romanticism, rock and girly elements, all of which reflect Chanel’s style very well.”
So in this season’s show, you can see the collision between different styles. The free and easy denim items are actually covered with romantic and sweet flowers.
Warm and lazy sweaters and tweed jackets can also be matched with cool metallic leggings to explore the infinite possibilities of women’s outfits.
Many items have also added coins from the literary period, adding a touch of rock and roll to the elegance.
Since 2002, every year the CHANEL Advanced Workshop series works It showcases the craftsmanship of the Maisons and celebrates the skills of the skilled craftsmen: embroiderers, feather makers, ruffle makers, shoe makers, milliners and glove makers, to name a few.
It is the cooperation of many advanced handicraft workshops and the unparalleled exquisite craftsmanship that can perfectly present the novelty and Virginie Viard’s design, which is another perfect embodiment of mix and match.
In the past ten years, CHANEL’s advanced workshop series has almost been a global tour, holding shows in New York, Tokyo, Hamburg and Shanghai.
In December last year, the creative director Virginie Viard brought it back to France again, making it closer to senior hands The location of the workshop.
The Château de Chenonceau, where the show was held this time, was also carefully considered by CHANEL.
The castle of Chenonceau is located in Indre, France, near Chenonceau A very elegant castle in the village.
The left and right wings of the castle span the banks of the Cher River and are connected by a five-hole beam bridge in the middle, so it is also called “the boat moored on the Cher River”. , very romantic.
Because almost all the people who took care of this castle in the past were women, Chenonceau Castle is also called “Lady’s Castle”, which is also very consistent with the theme of this show—— Women in the Renaissance.
According to the unique beauty of this building, CHANEL asked the Montex Embroidery Workshop to create the embroidery of the castle pattern in a very childlike style with rhinestones. A delicate painting at the waist.
Others are used on bags.
As a lady’s castle, not allowed Not to mention the legendary hostesses who once left here, such as the French noblewoman Katherine Briçonnet, she also participated in the design and construction of this castle.
Henry II’s mistress Diane de Poitiers also She used to live here.
At that time, she built an arch bridge to connect the castle with the opposite bank. Because she liked flowers, she built a garden in the castle and divided the exquisite garden into 4 triangles .
In 1559, Queen Catherine became the owner of Chenonceau Castle, and in the next 30 years, she carried out continuous repairs and renovations, adding new gardens to the castle.
The new products in this show also sew the lush flowers in the garden on the clothes.
The geometric checkerboard floor in the corridors of the castle has also become a beautiful print on clothes and bags.
This is the most cherished residence of Queen Catherine, and gorgeous dinners are often held in the castle. In 1560, to celebrate the accession of Catherine’s son François II to the throne, France held the first fireworks display.
CHANEL also used colorful rhinestones on the belt and tube top to restore this gorgeous and brilliant picture, which is vivid and interesting.
At the same time, the hostess and details in this castle are also similar to Chaneldeep roots.
For example, Queen Catherine has a similar experience to Ms. Chanel, she was an orphan since she was a child. Her iconic pattern engraved in the castle is actually exactly the same as CHANEL’s logo.
The fireplace in the castle and the tapestry of Queen Catherine are engraved with lion patterns-this is also Ms. Chanel’s favorite totem. On both sides of the driveway leading to the castle, there are also standing statues of lions, wise and steady.
In 1936, Gabrielle Chanel published an article in the “Sports and the World” magazine. She said that “the women who lived from François I to Louis XIII , full of indescribable affection and admiration, perhaps because they are very great, their temperament is innocent, and at the same time they have the majesty to shoulder heavy responsibilities.”
“The costumes of women in the 16th century are full of power, individuality, in line with the times and bold and avant-garde. They are destiny Queens in the arena. The brocade clothes on their bodies are like family emblems, a symbol of status. They arm themselves with gold, silver or colored flower brocade, and lace. Feminine and wealthy, they have achieved beauty with their intelligence and charm.”
“This is a castle with a humanistic spirit.” As Virginie Viard said—this is also the choice of this time The most important common spiritual core of the site.
The masters who live in Chenonceau Castle,They are the female representatives of the Renaissance, they are like this castle: firm, delicate, timeless, leaving traces in the passage of time.
The pioneering work of Ms. Chanel is also a symbol of women’s growing strength, and has made a strong mark in the fashion circle.
In the past, women had to wear uncomfortable bras when they went out every day, but Chanel believed that clothes should not be the bondage of women.
In 1913, Ms. Chanel designed a series of loose and light knitted sweaters, which liberated women from the bondage of corsets;
She changed women’s views on black. Black is only worn at funerals, but the suits designed by Ms. Chanel made black a never-ending trend in fashion history.
Based on the hunting suits of noble men, she designed Chanel’s most classic tweed jacket…
——she broke the stereotyped dress rules for women .
It can be said that before CHANEL, women never thought that they could be so free and romantic.
CHANEL’s clothes, It is armor, of course, but also full of femininity.